This is the title of my most recent study project, over which I just graduated to MBA in Media Management. Below I want to give a little impression of what the paper was about. The paradigmatic changes of consumers‘ value prop – all of which are regular subject to this blog and thus shall not… Changing the Paradigm of TV’s Value Prop weiterlesen
Kategorie: Motionpicture
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User generated video, London perspective
I’ve just arrived back from London, where I attended the first User Generated Content Summit. Mintdigital was inviting to the cheery location of the Visionarium just next to Regent Street on what seemed to be the hottest day ever in London. Panel was interesting, with short presentations from Telewest and their troublehomegrown platform, MTV and… User generated video, London perspective weiterlesen